What is the difference between Normal and Unicode SMS?

Difference between Normal SMS & Unicode SMS

SMS has been the key marketing strategy and is the most successful text communicating platform in the telecommunication sector. SMS is seen as a historic marketing tool by organizations and are looking forward for using it as an opportunity to transmit information to customers. The success of SMS is that is simple, reachable, cost-effective, and reliable. Because of this uniqueness, SMS formed a favorable marketing channel for all types of organizations. Continue reading “What is the difference between Normal and Unicode SMS?”

What is 2 way SMS and its benefits?

What is 2 way SMS and its benefits

Two way SMS is a messaging system that incorporates both the sending and receiving SMS into a complete featured service through a web based platform using API’s.Generally, two way SMSes are of two types Long and Short Code that aids to deliver the messages to the end user using keywords. 2 way SMS facilitates end users to send a preferred keyword to the predetermined Long Code or Short Code to receive a reply. Continue reading “What is 2 way SMS and its benefits?”

Who can use the Bulk Transactional SMS Service?

Who can use the Bulk Transactional SMS Service

Online portals, businesses, and banking sectors have evolved and greatly made people to get addicted for the transparency of transactional information of the services availed. With this advent, the online services have been forced to extend the need of the hour in keeping their customers informed and to stay connected with them offering details and information with timely updates and alerts. Continue reading “Who can use the Bulk Transactional SMS Service?”